According to the United Nations, during the next thirty five years the number of people living in cities around the globe will double from 3.5 billion to 7 billion people, which means the total amount of urban living space on the globe must also double. With the globe already at a tipping point, "business as usual" will push the world beyond it's carrying capacity. Answering the call to this dilemma requires a sustainable development solution that can scale to global proportions. Catering to this massive demand is both a daunting challenge and the greatest business opportunity of all time.
As global population growth and the rapid urbanization of our world increase at an incredible rate, we find ourselves confronted with the disastrous consequences of our unsustainable way of living. Simply put, the way we are living is killing the planet and causing extreme social tensions, economic inequality, health pandemics and climate change.
With critical resources of water, energy, food and fuel already under extreme pressure, rapid urbanization must be handled in a sustainable manner if we are to avoid the potential catastrophic results of this unprecedented mass-migration. NextGenUrban has a scalable market solution to address the challenge and seize upon this historic business opportunity.
Consumers are tired of hearing about sustainability and just want to BE sustainable. We are making a jump to the end-game; a solution that delivers an instant, hassle-free sustainable lifestyle.